Recording the miles in year-long coastline challenge

Employees from West Norfolk are among those turning to pedal power and striding out in a bid to complete a fundraising charity challenge.Housing provider Lovell, which has been behind many developments in the area, kicked off an ambitious 11,000-mile year-long challenge in which team members are aiming to cover the distance of Britain’s coastline.The ‘Lovell-y Coast Challenge’ got underway on January 1 and participants have completed just over 2,000 miles in the first two months.

Team members are running, cycling and walking – keeping track of distances which are recorded monthly until the target is reached.Money raised from the challenge will be distributed equally between The Big C Cancer Charity, which has a centre in King’s Lynn, Priscilla Bacon Lodge near Norwich and Norfolk and Waveney Mind, which has support services in Lynn and West Norfolk.Michael Saunders, operations manager at Lovell said: “We regularly take part in charity events but wanted to create something fun and inclusive for our team. “It’s fantastic to see such a strong start, and we’re excited to keep the momentum going and track our progress throughout the year.”An online fundraising page has been set up with a target figure of around £5,000. Donations can be made at: http://bit.ly/4bljnNiThe challenge is open to all Lovell East Anglia staff who can also encourage their family members to get involved.